Dropshipping is the sweetest show in e-commerce in recent years, with sellers and advertisers everywhere raving about it. They claim that all you have to do is pick the most profitable dropshipping products and the dollars will start rolling in. While we’re skeptical of some of these claims, for some businesses — especially those who have done research — dropshipping does work.
So what does it take to start selling on Shopify? In this article, we will discuss Shopify dropshipping and how to set up your dropshipping store.
What Is Shopify Dropshipping
Shopify is one of the most popular shopping cart software apps in the e-commerce industry, especially for U.S. and Canadian merchants. Shopify focuses on ease of use and simple, stylish design. As a cloud-based platform, Shopify manages the technical aspects of running an online store, including hosting and site security. You only need to take care of designing your site, adding content, and fulfilling orders. Shopify users can benefit from simple daily operations and 24/7 access to a support team.
If you choose to use Shopify to start dropshipping, your business operation will be further simplified. By following the dropshipping business model, you essentially outsource the entire fulfillment process to your suppliers. When a customer places an order on your site, you don’t have to personally pick, package and ship the product, but send the order to your supplier. The supplier then ships the product directly to your customer. The product never passes through your hands.
How to Setup Dropshipping on Shopify
Creating a successful dropshipping website requires careful thought and consideration. You need to create a beautiful website with a clear brand, simplify order fulfillment, and build credibility with potential customers. Here are the steps to set up direct sales on Shopify.
Build Your Brand
In order to succeed in the dropshipping business, developing a strong brand is critical. Building solid brand awareness can give customers confidence in your store and set you apart from the rest of the population.
One of the best ways to build a brand is to create a selection of products on your website. Don’t just upload thousands of products to your website! Instead, think about the audience you want to attract to your site, and then determine the type of product. Designing a stylish home page for your store and consider adding a blog will be a great way to attract visitors.
Add Dropshipping Apps
Once you have a brand logo for your dropshipping store, it’s time to fill it with products. One of the easiest and best ways to add products to your store is to find a reliable dropshipping app.
With the Shopify dropshipping apps, you can access inventory of products available for selling, import products into your website (usually with a single click), and manage orders. You can find well-reviewed apps and the features available in each application by searching on the Shopify App store. The best apps like DSers have pricing and inventory synchronization (between your site and the supplier’s site) and automatic or one-click order fulfillment.
Order Sample Products
You should aim to provide only quality products on your site so that your business can be sustainable. That’s why we recommend dropshipping order samples of all the items you are considering selling. Ordering sample products allows you to test quality, and you can monitor the shipping time it takes for products to reach customers. You can also use your sample products in your own high quality product photography. Ordering sample products may seem like a hassle, but in the long run, it’s a smart move.
Import Products from AliExpress
Once you have identified the products you want to sell, you can import them into your online store. Your dropshipping app may have an easy import feature that can be used for this step. The mentioned app DSers supports its users to import products from AliExpress by single click. Check if your app provides total inventory and price synchronization. If not, you must manually adjust the total inventory and pricing to keep up with any changes the supplier may make.
Setup Store & Start Marketing
Once you have a well-designed website full of quality products and a consistent brand, you’re ready for business! Get your website up and running and start marketing on social media sites, Google and email. If you still have questions, you can go to DSers Blog for more advanced and handy tips to boost your dropshipping business.
Well, with preparation and the right tools, you can rule the dropshipping business and have the lifestyle you want most. Hopefully this blog post will be your stepping stone to becoming a successful Shopify dropshippers.